Denim Rules



Denim seems to always be in fashion, and this season is no exception. At Iris, we stock some of the coolest denim brands around. MiH, as worn by countless fashionistas, continues to wow us with their new styles and denim separates. As the fashion world is trying to lure us away from our skinnies, the on-trend style for 2016 is the cropped flare, ideally with fraying. Top of our list is the Mih Lou style, which will be hitting the stores and will be online soon, so keep an eye out. The Marrakech kick flare will also be a big hit this season. Embrace the wider leg silhouette by adding wedges, and keeping the top half simple and fitted.

For those who prefer a slim leg, the Mih Paris jeans are one of our favourites. With a slightly cropped leg, this straight slim fit are perfect jeans for Summer. If you like a relaxed style, then the boyfriend jeans from either Frame or Reiko are ideal. Roll them up at the ankle, wear them low on the hips, and its a very easy, everyday look. And for those who love the old faithful skinnies, then Frame, Reiko and Hudson all have fabulous fits.


Aside from jeans, IRIS also have some fabulous denim skirts. Channel your inner Farrah Fawcett with the MiH 70s inspired A-line skirt. Team with APC wedges and a tucked in shirt for dressed down perfection. The denim jumpsuit is also bound to be a best seller.

Denim looks great with just about anything. We are big fans of double denim or mixing shades of blue with denim. Check out our chambray dresses too, which give you the denim feel in a softer fabric.

However you wear your denim, IRIS has a style for you.

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